Seinfeld To Promote Acura NSX During Super Bowl XLVIJanuary 31st, 2012 by Armaan Almeida
Acura is using a Super Bowl XLVI ad opportunity to build some buzz for its upcoming 2014-2015 Acura NSX supercar, turning to car guy and Porsche aficionado Jerry Seinfeld for help. The NSX is still a couple years away, but the clever ad presents this year’s NSX Concept as showroom-new, with Mr. Seinfeld willing to do anything to be first on the list for delivery.
It might make more financial sense for Acura to promote one of its current actual products, but the powers that be have decided a halo car like the NSX will help build brand image, even years before its introduction. Watch the full ad below for a trip back in time with cameos by some old “Seinfeld” favorites, and even a flying squirrel jetpack suit!